Soft and Squishy neck pillow - we currently only have 1 in the car and the kids fight over it, even for short journeys!
Hug it. Squish it. Squeeze it. Love it. Comes in a variety of animal shapes.
"A fantastic product that every parent of young children will be glad to hear about!" Mumknowsbest review Nov 2007
Not suitable for children under 3 years of age.